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Reflex Consulting Announces Membership in Altera Certified Design Center Program

SAN JOSE, Calif. & AIX-EN-PROVENCE, France--(BUSINESS WIRE)--May 4, 2001--Reflex Consulting, custom programmable system design specialists, and Altera Corporation (Nasdaq:ALTR), a leading supplier of programmable logic devices (PLDs), today announced a partnership that will provide customers with system-on-a-programmable-chip (SOPC) design services, including designs that involve intellectual property (IP) integration and Altera's new Excalibur(TM) embedded processor solutions.

Reflex Consulting offers broad expertise in HDL design with Altera PLDs and tools, IP integration with the Altera MegaCore® and Altera Megafunction Partner Program (AMPP(SM)) IP libraries, and embedded software development solutions with the Altera Excalibur architecture.

``The Altera Certified Design Center (CDC) program provides a vital opportunity for Reflex Consulting to deliver these services to a larger customer base,'' said Craig Lytle, vice president of the intellectual property business unit at Altera.

``Integrating processing, memory, and logic is the main issue of every system design. Altera's Excalibur solutions allow Reflex Consulting to deliver the best solution in terms of services, design, production costs, and fast time to market,'' said Arnaud Schleich, president of Reflex Consulting.

To ensure Reflex's success as an Altera Certified Design Center partner, Altera provides Reflex with training on its Excalibur embedded processor solutions, as well as Altera's Mercury(TM), APEX(TM) and APEX II devices and IP portfolio. As certified experts, Reflex engineers will enable Altera customers to smoothly develop and complete SOPC applications. Reflex has already designed a rack-mounted programmable logic controller (PLC) complex system for the VINCI Group that was based on Altera's own Nios(TM) embedded processor technology.

``Reflex Consulting will reach a larger audience, and customers will find innovative solutions through the Altera CDC program. Having the ability to offer both Altera MegaCore IP as well as our design services presents a valuable offer for customers, who now have only a single point of contact for their system-on-a programmable-chip designs,'' said Jean-Yves Brena, CEO of Reflex Consulting. ``We are proud to be a founding member of the Altera CDC program.''

About Altera

Altera Corporation, The Programmable Solutions Company®, was founded in 1983 and is a leading supplier of programmable logic devices (PLDs). Altera's CMOS-based PLDs are user-programmable semiconductor chips that enhance flexibility and reduce time-to-market for companies in the communications, computer peripheral, and industrial markets. By using high performance devices, software development tools, and sophisticated intellectual property cores, system-on-a-programmable-chip (SOPC) solutions can be created with embedded processors, memory, and other complex logic together on a single PLD. Altera common stock is traded on The Nasdaq Stock Market under the symbol ALTR. More information on Altera is available on the Internet at http://www.altera.com.

About Reflex Consulting

Reflex Consulting belongs to the PLDA-Reflex group, and offers custom system designs based on programmable technologies. This includes PLD and ASIC logic design, embedded and application software development, system architecture design, and board layout. Founded in 2000, Reflex Consulting focuses on the French market and has shown strong growth potential for the larger European market in 2002.

The PLDA-Reflex group was originally created with PLDApplications, an Altera Premier AMPP partner since 1997, that offers IP and hardware products for the DATACOM market, based on programmable technologies. The PLDA-Reflex group is proud to serve prestigious customers such as 3Com, Agilent, Alcatel, Cisco, Hitachi, Intel, Kodak, NEC, Philips, Schneider, STMicroElectronics, Siemens, Sony, Sun Microsystems, and Thales.

More information on Reflex Consulting can be obtained on the Internet at http://www.reflexconsulting.com.

Note to Editors: Altera, The Programmable Solutions Company, Excalibur, Nios, AMPP, APEX, MegaCore, Mercury, and specific device designations are trademarks and/or service marks of Altera Corporation in the U.S. and other countries.


Contact:
     Altera Corporation, San Jose
     Bruce Fienberg, 408/544-6866
     bfienber@altera.com
     or
     PR21
     Laura Margolis, 312/396-0526
     laura.margolis@pr21.com

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